Goodwill Industries offers a broad range of employment programs and services to fulfill a diverse set of community needs. In addition to helping people prepare for, find, and keep good jobs -- Goodwill offers related support services such as financial literacy, tax preparation services, resource assistance, sills assessment, personal coaching, and more.

Services described below are available at the Goodwill’s headquarter facility at 271 East Apple Avenue in Muskegon, Monday through Friday from 8:00 a.m. to 4:30 p.m., or at the Goodwill Career Center at 271 East Apple Avenue (exntrance off of Sophia Street) in Muskegon, Monday through Friday 8:00 a.m. to 4:30 p.m.

Goodwill Programs & Services

Click program name for more information.

Beyond Jobs

Beyond Jobs is a program sponsored by the Walmart Foundation that assists women with job training and placement, and helps them plan for continued success. Serving unemployed and underemployed women, Goodwill offers individualized career counseling, work readiness/skills training, job placement, financial support services, mentoring, and more.

Career Development

Goodwill’s career development services help individuals develop, plan, and acquire career goals. Goodwill career counselors are available to assist participants referred through Michigan Works!, Michigan Rehabilitation Services, or the Department of Human Services, in assessment of their skills and interest, and lead them through the career exploration process to create a structured plan with specific career objectives.

Employability Assessment Program

The purpose of this program is to determine a person’s job readiness. The focus is on assessment, not training. Serving persons with disabilities, program participants are referred by Community Mental Health Services of Muskegon County. The program was developed to provide assistance to the Michigan Department of Career Development in determining when a participant is fully ready and capable of community-based employment.

EX-offenders In Transition Program (EXIT)

The EX-offenders In Transition Program provides comprehensive support services to criminal offenders living in the cities of Muskegon and Muskegon Heights. This alternative sentencing option provides participants referred by the Muskegon County Probation Office with case management, mentoring, and occupational training, with long-term follow-up after job placement. The program is designed to help participants be involved in their community in more positive ways, reducing the likelihood of future criminal activity.

Felony and Conviction Employment Supports (FACES)

Upon referral from Disability Network Lakeshore, Goodwill provides Michigan Rehabilitation Services in Ottawa County with formal assessments regarding the impact of clients’ criminal backgrounds on their search for employment. Goodwill provides peer support services to exoffenders as indicated by these evaluations.

Financial Action Services

Goodwill offers a variety of financial action services to help people build a successful future and achieve their financial goals. Services include one-on-one support and coaching for success in spending, saving, debt reduction, and more. In addition, career planning and job placement assistance and links to benefits, are also offered. Services are customizable; participants pick and choose only the offerings they want.  


GoodTemps is a temporary staffing agency offering displaced workers, ex-offenders, and others, assistance in entering or re-entering the job market. Temporary assignments often lead to permanent hire. Workers are offered free job retention and financial literacy training, and provided with needed supports such as assistance with clothing, transportation, etc. For more information call (231) 739-9010 or visit

Managed Employment Program

The Managed Employment Program uses time-limited, wage-paying jobs that combine real work, skill development, and supportive services to transition participants rapidly and successfully into the labor market. Participants learn the customs and routines of work, establish an employment record, and generate employer references to enhance their competitiveness. Participation is through eligibility requirements determined through Prison Reentry services.

Moral Reconation Therapy (MRT)

MRT uses effective behavioral strategies aimed at decreasing recidivism of ex-offenders through the development of moral reasoning. Led by a trained and certified facilitator, participants move step-by-step through 16 stages of development using a combination of group and individual counseling, verbal testimonies with peer assessments, and homework assignments. MRT is a process that strengthens moral decision-making with the goal of developing positive and productive individuals. MRT has proven to be especially effective for treatment-resistant offenders with substance abuse problems, anger issues, or antisocial or personality disorders. This elective therapy is offered to Prisoner Reentry / Second Chance program participants and also to ex-offenders referred by the U.S.Probation / Pretrial Services Western District of Michigan.

Prisoner Reentry

Prisoner Reentry (PR) program is a state-wide strategic approach to creating safer neighborhoods and better citizens through the delivery of a seamless plan of services, programming, support, and supervision for prisoners re-entering the community. Program participants are referred by the Michigan Department of Corrections Parole Board.

Retail Training Program

This program is a combination of classroom instruction and paid, on-the-job training to prepare participants for a career in retail. The intensive program utilizes curriculum from the National Retail Federation providing an overview of the retail industry, customer service, sales, and operational strengths. Graduates will gain the skills and knowledge needed for entry-level frontline workers. This vocational training can be customized for retail businesses or other organizations.

Return-to-Work Program

Return-to-Work facilitates the return of injured workers to the workforce as soon as it is medically appropriate. Goodwill assists employees who have sustained an injury or illness by providing temporary, alternate, or light-duty work. Gradual increases in length or difficulty of the work builds strength and tolerance levels until the worker can return to his/her regular employment. Call 722-7871 for additional information.

Supported Employment Program

Targeted primarily toward people with developmental disabilities or mental illness, this model of service provides one-on-one training and on-going support for successful transition to community-based employment. The program combines community job development, job coaching, and long-term follow-up to maximize employment potential. Participants are referred through Michigan Rehabilitation Services.

Supportive Services for Veteran Family Program (SSVF)

Under the U.S. Department of Veterans Affairs’ Supportive Services for Veteran Families Program, Goodwill provides supportive services to low-income Veteran families living in or transitioning to permanent housing in Manistee and Mason counties. Eligible veterans enrolled in this program also receive case management and assistance in obtaining VA and other benefits. This program is in partnership with Northwest Michigan Community Action Agency (NMCAA). For more information, veterans and their families in Manistee and Mason counties are encouraged to contact Goodwill’s SSVF Case Manager at (231) 233-9178.

Tax Preparation Services

Goodwill provides free tax preparation services for qualifying low- to moderate-income individuals and families. Certified volunteer preparers help filers maximize their returns through state and federal tax credits such as Earned Income Tax Credit (EITC), Michigan Homestead Property Tax Credit, and others. Goodwill also offers free self-service and online options with support for those who prefer to file taxes on their own. For detailed information and eligibility requirements, go here. To become a Volunteer call (231) 722-7871.

Ticket To Work

The Ticket to Work Program provides most people receiving Social Security benefits more choices for receiving employment services. Under this program, the Social Security Administration (SSA) issues “tickets” to eligible beneficiaries who, in turn, may choose to assign those tickets to Goodwill Industries of West Michigan, a qualified Employment Network (EN), to obtain employment services, vocational rehabilitation services, or other support services necessary to achieve a vocational (work) goal. Goodwill staff coordinates and provides appropriate services to help beneficiaries find and maintain employment. Call (231) 722-7871 for additional information.

Transitional Housing and Employment Services Program

Focusing on helping homeless families make a successful transition into steady employment and stable housing, this program extends beyond traditional short-term emergency shelter. In addition to housing, program participants receive employability skills training, job search and placement assistance, financial literacy training, and other supports as needed in order to achieve self-sufficiency. Collaborative partner, Community enCompass refers program participants and maintains the Goodwill homes.

Vocational Evaluation

Goodwill provides in-depth, comprehensive diagnostic assessment and evaluation encompassing: physical capabilities, vocational interests, aptitude testing, knowledge of occupational information, academic skills, verbal/cognitive skills, work skills and work tolerance, general work habits and characteristics, and vocational options and objectives. Individuals are referred through Michigan Rehabilitation Services (MRS) and other community organizations for assessments based on the needs listed above. Referral source serves as the authorizing agency for coverage of fees incurred by programing. Program length is dependant of types of assessments/service authorized. For additional Information please call (231) 722-7871.

Work Activity / Skill Building Program

This program is available as a service option for persons with developmental disabilities who need long-term, facility-based training and employment, or who choose not to seek community-based employment. Participants may select from paid vocational training, basic skills building, community-based education, and volunteer opportunities. Participants are referred from Community Mental Health Services of Muskegon County, MAISD, local school districts, and other referral sources. Referring agencies are responsible for fees incurred from programming. Days of services are Monday through Friday from 8:30 a.m. to 3:30 p.m. Frequency of participation in programing is customized by individual service plans and needs. Additional information is available in Goodwill’s participant handbook. For additional Information please call (231) 722-7871.

Work Adjustment Program

Serving persons with little or no work experience — or those who have been out of work for an extended period of time — the intent of this program is to help individuals understand the meaning, value, and demands of work, or to re-establish skills, attitudes, and work behaviors. Work Adjustment also includes “situational assessments,” which are trial periods of on-the-job observations of skills and needs. Referral sources include Community Mental Health Services, Michigan Rehabilitation Services, and other outside organizations. Referral agencies fund costs incurred by programming. The time period for placement is dictated by individual plan of service. For additional Information please call (231) 722-7871.

Work Readiness Program

Work Readiness is designed to provide psychosocial / vocational rehabilitation for persons with mental illness. This training focuses on maintaining psychiatric stability through the therapeutic power of work. Job seeking and maintenance, money management, self-care, use of leisure time, stress management, and improving health care skills are all covered. Clients are referred and supported by Community Mental Health Services of Muskegon County, MAISD, local school districts, and other referral sources. Referring agencies are responsible for any fees incurred from programming. Days of programming are Monday through Friday from 8:30 a.m. to 3:30 p.m. Frequency of participation in programing is determined by individuals service plan and needs. Additional information is available in Goodwill’s participant handbook. For additional Information please call (231) 722-7871.


WorkKeys is a nationally standardized job-skills assessment testing system measuring “real world” skills critical to job success. The WorkKeys system is centered on three major components: reading for information, applied mathematics, and locating information. Individuals who test favorably qualify for a National Career Readiness Certificate (NCRC).